Whether to credit genius or ignorance it’s still hard to determine, but I’ve never really been able to wrap my head around the idea that my bi-racial family could be seen as controversial. Perhaps it’s due in part to the liberal, generally open-minded community that we are fortunate enough to live in. (Let it be known, however that the idea of two awesome people who genuinely love one another wanting to enjoy life together requiring an “open mind” to accept sets us further back than chimpanzees and THEY EAT BUGS OFF STRANGERS.) In the span of our near decade relationship, I’ve never felt discriminated against or even knowingly been on the receiving end of a disapproving look. On the other hand, maybe I’m just not trying to find it.
I catch people giving my children second and third glances regularly. I usually assume it’s because my daughter is on minute 28 of “The sun will come out tomorrow” while eating a burrito, or I slacked on hair washing an extra day and my son looks a little like he lost a fight with an egg beater wielding ninja. I also sometimes assume (considering I BIRTHED THEM) it is because they are FUCKING ADORABLE.
But last spring, General Mills jumped on board the 2K Express and featured in a new ad, a (GASP) NORMAL FAMILY WHO DIDN’T MATCH.
In case you’re a time traveler from the past and haven’t seen this gloriously ordinary commercial, here. Catch up:
A mom. A dad. A kid who dumps cereal all over the couch. LOOKS JUST LIKE MY HOUSE. And yet, that’s the brilliance. It’s just NORMAL. We’re black, and white and basically boring all over. We own the same car as 1/3 of all Vermonters and bitch about how much gas costs. We spend the occasional Friday night perusing Netflix only to decide on an episode of Hoarders and then list all the ways we want to kill ourselves so we don’t have to live with those mental images any longer (repeat monthly). We hug our kids with both arms. There’s no fanfare. There are no political statements. WE JUST ARE.
Yet, made apparent by the outrage this simple commercial caused in some circles of society, it’s obvious this sort of hate is out there. (These circles, I assume are made up of people whose parents were siblings, those who were dropped directly on their heads during infancy, and/or are embroiled in some “America’s Biggest Asshole” competition that CBS hasn’t picked up yet.) Internet trolls spammed the youtube link and the comments were closed. But not before I read some. And for all the horrible shit I’ve seen on the internet, nothing made me sicker or more enraged than the cowardly slobs hiding behind handles throwing useless hate at a little girl and a god damn box of cereal.
The thought that someone could look in the faces of either of my kids and feel HATE is so unfathomable to me that I can hardly be mad about it. Someone must have cracked open their head and taken a shit in their skull. I just can’t find any less graphic way to explain it, so apologies for that one. It’s not their fault (or mine).
So as a follow up to warm the cockles of our hopeful hearts, Cheerios is doing it again for 2014.
How will you take your breakfast? In a yellow box with a side of FUCK YEAH? Me too.
Now if you’ll excuse me, I have a kid to pick up at school. Then I have to figure out what to make for dinner while my husband finishes work…